Abstract
This paper is part of a research project which highlights the legal and ethical problems of mobile services aimed at children in Spain. The aim of the paper is to offer practical advice on self-regulation in the mobile telephone sector in Spain and to suggest measures that companies could adopt to protect children more effectively. A multivariate statistical analysis was carried out on the results of confidential surveys sent to companies, government agencies and child protection associations in order to establish the key issues to be taken into consideration when drawing up a collective agreement. Children have access to a wide range of services via their mobile phones. We question the suitability of these services and whether the age of the children should be verified before access to these services is allowed. Company policy should include the drawing up of codes of conduct along the lines of the agreement signed by the leading European mobile phone operators. © 2011 Springer Science+Business Media B.V.
