Preferencias, necesidades y expectativas de los usuarios españoles en escenarios multimedia híbridos broadcast/broadband

Autores UPV
Año
CONGRESO Preferencias, necesidades y expectativas de los usuarios españoles en escenarios multimedia híbridos broadcast/broadband

Abstract

Currently, the combination of broadcast and broadband (hybrid) networks for delivering hybrid media content is a reality, motivated by the large amount and diversity of media content, together with the ubiquity and the variety of connectivity technologies available in the current consumption devices. The use of Smart TVs and companion secondary devices (e.g., tablets, smartphones¿) is significantly growing, enabling personalized and enriched media experiences by exploiting the new social communication opportunities. Likewise, the media consumption paradigm is evolving from lonely consumer experiences to group shared experiences. Users can share media experiences while being either physically together or geographically separated. In such a context, media synchronization is a key requirement to guarantee a good user¿s perceived QoE (Quality of Experience). This paper summarizes the results of a research study focused on collecting the preferences, needs, opinions and expectations of Spanish users about several use cases, in which some kinds of media synchronization are necessary. Such results will help to determine what needs to be developed, offered and improved in the near future in order to successfully provide truly interactive and distributed media services with synchronization demands.